Top 6 Benefits of Spotify Music Promotion for Upcoming Artists

As the evolving internet continues to reshape the landscape of the music business, the fight and the struggle and the fight for the listeners are steadily increasing. There is a lot of buzz nowadays to get your music on popular music streaming platforms to catch the attention of major record labels. With being the big fish among other music streaming services, Spotify is steadily rising in popularity among the fans, with more than 60 million paid subscribers, 140 million active users and 30 million tracks, this platform offers a myriad of opportunities to make your music more discoverable.

Here are a few benefits of using Spotify music promotion service for artists –

Connect With Fans

This is one of the best strategies to market your music through playlists and eventually increase their Spotify streams. Then you can use that playlist to seed the new tracks as you release more of them. A track on a curated playlist can get you discovered on Spotify gain you a huge fan following. Creating playlists which are relevant to your genre will help you in getting to know your fan’s preferences as well as encourage them to follow and interact with you.

Increases Revenue

Spotify is a new and innovative music interface that allows the users to search and listen to music for free. However, this amazing music streaming site is gaining a lot of popularity among budding artists as they get paid for uploading music. The more people listen to a particular artist’s tracks or playlists, the more they get paid. They are paid based on the number of times their tracks are streamed. Eventually, the artists end up making more money in the long run.

Get Your Music Discovered

Using Spotify to promote your music will bring more visibility and engagement. This incredible platform has a feature called “browse” which indexes the tracks by genres and moods, then further breaks it down according to moods and occasions. Another feature called “discover” suggests music specifically based on the preferences of each listener. These features make it easier for the users to find more music and in turn benefit the upcoming artists.

Decreases Piracy

According to major research, the rate of music privacy is almost more than 80% less in Norway as the music fans are very dependent on music streaming services like Spotify. After the advent of digital music streaming platforms, the rate of music piracy online have subsequently decreased. The days of cassettes and disks are gone. Most people, who are in the music business, prefer to upload their music online, to lessen the chances of music piracy.

Get More Gigs and Shows

Newbie artists who use Spotify get the chance to easily share their tracks via their activity feed through Facebook. Lately, this reputed music site has introduced simultaneously share their tracks on various social networking platforms like Twitter, Google Plus, YouTube and Instagram. This in turn will help new artists in grabbing the attention of major record labels and shows and gigs.